Search for:
  • Home/
  • Gaming/
  • Finnish fashion brand launches Alan Wake 2 line

Finnish fashion brand launches Alan Wake 2 line

Finnish fashion brand Makia has launched a line of high-end Alan Wake 2 merchandise to celebrate the game’s release.

“The unisex streetwear collection draws inspiration from the nightmarish world of Alan Wake and the enigmatic Cult of Tree featured in the sequel,” reads a description.

“Characterized by the cult’s emblems and deer masks worn by the cultists, the collection evokes the eerie and unsettling feel of a small town with a big secret.”

The items include t-shirts, sweatshirts, a jacket and a hat. They are largely themed around the cult that is at the center of the mystery of Alan Wake 2.

Notice: To display this embed please allow the use of Functional Cookies in Cookie Preferences.

The collection is available only at, Makia’s concept stores located in Helsinki, Raisio, and Oulu. Fans in the UK wishing to buy something from the collection will have to spend a minimum of 200 EUR (around £175) in order to qualify for shipping.

Remedy has detailed plans for two paid Alan Wake 2 expansions.

Remedy also confirmed this week that Alan Wake 2 will receive a New Game Plus mode in a post-launch update, with “exact release timing still TBD.”

The mode will enable players to retain all unlocked weapons and upgrades. It will also introduce a fresh Nightmare difficulty level and a “new alternative narrative, including new Manuscript pages and new video content”.

Alan Wake 2 was released today for PS5, Xbox Series X/S and PC via the Epic Games Store. VGC’s Alan Wake 2 review called it “a confident and often ground-breaking thriller” featuring brilliant writing, incredible visuals and genuine scares.